The B.R.A.N.D Method w/ George Konstand
Not a product. A presence.
Course Outline | Course Outcomes | Session Details | Apply Now
Course Overview
What’s your B.R.A.N.D?
Most actors hear “brand” and think it means selling out or turning yourself into a product. Wrong. You’re not a shoe or a handbag… you’re a storyteller! George Konstand has turned B.R.A.N.D. into an active method for auditioning
actors, self-tapes, and screen work. Your B.R.A.N.D. is the instant impression you make on screen; what you physically broadcast in the frame, and what the audience immediately receives and interprets. That space in between? That’s your archetype. It’s how casting directors decide if you’re the Protector, the Disruptor, the Siren, or the Everyman before you even say a word.
Why it matters:
- Discover how the method works and how it shapes your casting lane
- Learn to use what the audience already sees instead of fighting it
- Make smarter acting choices that stand out on tape
- Walk away with practical tools you can apply in your next audition
Every actor has a B.R.A.N.D. whether you know it or not. The question is: are you letting the industry decide for you, or are you owning it?
Join George Konstand at The HubStudio ONLINE, for this 2-hour online workshop + Q&A and walk away knowing exactly how to use your B.R.A.N.D. to your advantage. DIRECT BOOK BELOW.
LES CHANTERY
“George offers a radical new approach to acting! What he gives the actor is a ground breaking insight that directly impacts their work.”
EMILY JOY
“Working with George gave me incredible insights into my archetype, my strengths and my face as an actor. He empowered me to show up fully in every audition. The next self tape I did, I got a chemistry test for, and a few tapes later I booked my first series regular role. Thanks so much George!”
RILEY NOTTINGHAM
“Working with George and discovering my archetype has helped immeasurably with my work; I’ve used this knowledge to book jobs – leaning into how I’m perceived, what I’m naturally good at, and being the best ‘me’ I can possibly be. I recommend every professional actor and creative artist should work with George if they get the opportunity – he’s a fountain of wisdom and creative thinking.”
COURTNEY CLARKE
“The respect I hold for the world and work of George Konstand it of the upmost. From our first session exploring the concepts of Facial Anatomy, to the catch-up’s and questions mid shooting Jobs – George’s insights have been not only facinating but expansive to my craft. George helps to understand the space between you and your characters, and make exciting choices of how to strategically open or close that gap. Not only a genius of his field, but also a delightfully warm presence and joy to work with.“
Session Details
When: 1 x Thursday Night
Date: Thursday 18th September 2025
Time: 7pm – 10pm
Format: ONLINE
Cost: $68.00 incl GST
Participants: 20 Maximum
Session Details
Direct Book
About George Konstand
George Konstand is a specialist in the Actors Archetype. His career spans over 15 years in the Media, Film & Entertainment industry, initially across television segments So You Think You Can Dance, Australia’s Next Top Model, X Factor and as an international music Artist & Repertoire consultant. In the last decade Konstand has pioneered the application of the Actors Archetype for the NIDA Bachelor of Fine Arts (BFA) and Diploma of Stage and Screen Performance (DSSP), WAAPA Bachelor of Arts (Acting) and Bachelor of Arts (Music Theatre), MEAA (AUS & NZ) as well as teaching at Sydney Film School, Actors Centre Australia and consulting privately via zoom from his Sydney based studio.
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Course Application Form
IMPORTANT INFO!! We are experiencing some unusual issues with our forms from time to time. If your form isn't sending through please email the same information, including your CV and Headshot via email to courses@thehubstudio.com.au and we'll get back to you asap. OR call 02 9212 0522.
Contact Us
For further questions or queries please contact us directly during 10am – 5pm / Monday – Friday on the below details:
- Office: (02) 9212 0522
- Email: courses@thehubstudio.com.au
Further Questions
The HubStudio prides itself on helping professional actors to facilitate their training journey. If you would like more information about this course, or more importantly which courses would suit you best, then please email or call us to discuss your training goals.