The Actor’s Brand – Set Yourself Apart!

A specialist four week workshop

Course Outline | Course Outcomes | Session Details | Apply Now


Course Overview

What is your brand? Did that take you longer than eight seconds to answer? If yes, you have just identified a branding problem. Now more than ever, actors need to find a way to stand out from the crowd. There are many misconceptions when it comes to personal branding. Check false beliefs at the door! This course will give you a fundamental understanding of what branding for the Actor is and how you can use branding knowledge to advance yourself in the industry.

Course Outline

This four week course will introduce actors to the concept of branding and how to apply this to all aspects of their career. Discover and learn:

  • What is a brand and how do you define it?
  • Self Analysis: how to discover your unique brand
  • What is your message and how is it perceived.
  • Positioning strategy: how to set yourself apart
  • Social media platforms: what, how and why to use them

Course Outcomes

At the end of this course actors will have a clear understanding of what it takes to have a unique and marketable personal brand. They will be equipped with the tools and knowledge of how brands function and how to apply this to themselves. Overall, actors will learn how to merge their artists heart with a business mind.

Session Details

When: 4 x Tuesday Nights

Dates: 20th November – 11th December 2018

Time: 7pm – 10pm

Venue: 18 City Rd, Chippendale, NSW 2008

Cost: $375.00 incl GST (10% off for Hub Members)

Participants14 Maximum

Session Details

About George Konstand

George Konstand has been touted as “Australia’s own Branding Guru”. Author of The Game Entrepreneur and Founder of Brandology, TOP10 Australian Cool Company.  George Konstand is an expert in Branding & Innovation, a Judge of the SMART100 Innovation Awards. He started his career in Media, working on television segments So You Think You Can DanceAustralia’s Next Top Model and X Factor, before A&R consulting for international music label, UMG. This year George Konstand launched Brandology Co. a boutique personal branding agency that collaborates exclusively with artists to develop their personal brand and direct their marketing efforts.“In the Age of Influence, Be Bold!”

Linkedin / Website / Facebook / Twitter

Book Now

Course Application Form

To apply for any of our courses please use this form.
  • If accepted onto the series you will be required to pay via one of the above options, please choose one from the following options.
  • Please note a Hub Member is someone who has signed up for either a six or twelve month membership.
Related Courses

Contact Us

For further questions or queries please contact us directly during 10am – 5pm / Monday – Friday on the below details:

Our office and studio is located across from Victoria Park and the Broadway Shopping Centre in Sydney’s Chippendale. For best parking and travel options please click here.

Further Questions

The HubStudio prides itself on helping professional actors to facilitate their training journey. If you would like more information about this course, or more importantly which courses would suit you best, then please email or call us to discuss your training goals.